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You will have 20 minutes to plan, write and revise an essay about the topic below. Your response will be judged on how well you develop a position, organize your ideas, present supporting details, and control the elements of standard written English. You should write 200-300 words.

Should marketing in companies which produce consumer goods like food and clothing, place emphasis on reputation of the company or short-term strategies like discount and special offers? Why?
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Should marketing in companies which produce consumer goods like food and clothing, place emphasis on reputation of the company or short-term strategies like discount and special offers? Why?
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